I’m not a minimalist. Nor do I aim to be. But 2020 was such a year of indulgence when it came to online shopping for me, that I feel like I need to take a step back and refrain my consumerism.
Basically, I’m so full of stuff I need a shopping diet.
In 2020 I really got into skincare, so a big chunk of my beauty spending went into that. I also purchased a lot of luxury makeup items I’ve always wanted to try. Most of which I hadn’t purchased before not because I wasn’t able to financially, but because those brands were not easily accessible to me. The first quarantine, that started about a year ago, made me turn to the internet and I fell deep into an online retailers rabbit hole. Most of them ship to Portugal now (something that was far from reality a few years ago): LookFantastic, CultBeauty, Selfridges, Pat McGrath, even ColourPop (who when it first launched, it would not ship outside North America). I realised I could finally try a bunch of brands I’ve always been curious about. So I did.
I also partook in the purchase of some designer bags and accessories. Even a Marchesa Notte dress for an eternally upcoming wedding that this pandemic insists in postponing. And the thing is, while I don’t regret any of it, there comes a point where you can only have so much coming in that you can enjoy. The picture that goes with this post is my Black Friday haul, that I never had a chance to post about. And of those 8 products, I’ve only tried 2 of them. There are at least 4 brand new dresses that I can think of that I know I haven’t used yet. I’ve been living in pijamas and shopping for an outfit won’t make me get out of them any faster, unfortunately.
With the amount I purchased, I have more content than free time to write it. There are just about as many posts that I want to publish as the ones that are already public. There is absolutely no context in which I need a haul. So a low buy was set in place for this year.
If I set the rules too strictly, I know I’ll break them. I
don’t have any self control am a rebel at heart. So my rules are somewhat fluid:
- My budget for makeup is around 50€ a month. If I don’t spend it it rolls over to next month.
- I’ll keep my one beauty box subscription.
- I should refrain from buying skincare unless I use something up. But I’m allowing myself 1 purchase per month – here a quantity limit seems more reasonable, because skincare does expire faster than makeup.
- 1 big ticket item a month. In case I don’t purchase anything, it won’t roll over to next month. By big ticket item I’m referring to something like the RIKI mirror I purchased this February, or a pair of designer shoes.
This is more of an effort to not have more than what I can enjoy than anything else. It also helps to overanalyse my purchases and trim out the “wants” from the “really, really wants” (because I have all the “needs” one can come up with).